Flatbush Junction, Desi Threads, Komposit Collaboration Give Desis Music and Fashion Makeover
Posted July 4, 2006
FOR IMMEDIATE RELEASE
Tuesday July 4, 2006
CONTACT
Mike Davis 646.862.6219
mike.davis@laskarmusic.com
www.laskarmusic.com
NY, NEW YORK the1shanti and Marko Dutta kicked off their nationwide summer tour and mixtape, New Calcutta, July 1 at Club Glo in Houston, Texas.
The ongoing tour and mixtape are the collaborative vision of Flatbush Junction Recordings, hip urban clothing company Desi Threads and New York-based Komposit Entertainment. Together the three companies are fusing a trendsetting sense of fashion and groundbreaking sound in music to take South Asian culture in new directions. "The goal is to integrate eastern heritage into the western world through designing clothing that is truly unique. While the1shanti deals with mixing the music together from the two cultures, we are doing the same thing with fashion," Desi Threads Pankaj Patel said.
The next Flatbush Junction/Desi Threads/Komposit event will feature the1shanti and percussionist Vishal Kanwar on July 7 at BOSSA Lounge in Washington DC. Next, the1shanti will team up with New York DJ Jay Dahbi at Katra (katranyc.com) in New York City. All guests will receive a copy of the New Calcutta mix cd, a buzzworthy collection of summer jams in anticipation of the1shantis fall release of India Bambaataa. Guests can also look forward to Desi Threads clothing giveaways.
"Flatbush Junction, Desi Threads and Komposit are working together toward giving the South Asian market a long overdue makeover from gear to the records DJs are droppin and even the events they drop em at," the1shanti (the1shanti.com) said.
"It's time for the key influencers and tastemakers in the South Asian American urban experience to band together and take responsibility and harness their power to progress the scene in unison, rather than worry about lining their own pockets all the time." said Jay Gatzby of Komposit Entertainment.
The mix cd can also be downloaded in mp3 format for free at www.desithreads.com. This fall, the1shanti will embark upon a worldwide promotional tour for India Bambaataa, supported by Flatbush Junction/Desi Threads/Komposit.
About Flatbush Junction Recordings: Founded in the spring of 2005 as a subsidiary of Laskar Music, Flatbush Junction Recordings is an independent label working hand-in-hand with artists to help them achieve their own vision of music and an individualistic sound including but not limited to the South Asian urban music community. India Bambaataa, the1shantis debut album and a Flatbush Junction release, is slated to hit stores nationwide in early October. For more information on Flatbush Junction artists the1shanti and urban singer Marko Dutta, visit flatbushjunction.com and the1shanti.com.
About Desi Threads: The new generation clothing company Desi Threads aims to inspire Desi pride through trendy clothes and t-shirts. In 2005, Desi Threads (desithreads.com) was launched as a medium through which South Asians can create their own identity and a unique look that is trendy and comfortable.
About Komposit Entertainment: The New York-based hip hop entertainment firm, Komposit (kompositinc.com), is focused on raising the profile of South Asian urban music and artists to crossover into the mainstream of culture. Started by Bad Boy/PMIs Jay Gatzby, Komposit aims to create a multi-level infrastructure for the budding South Asian urban music industry to develop from. Komposit also strives to break down the racial barriers and promote diversity inside and outside of the South Asian community.
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