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January 28, 2007
reggae-reviews.com

"Scholars Word continues to establish themselves as one of the more dependable reggae bands in the US. They achieve a nice balance between pure, "keep it real" reggae and a more accessible "I own three reggae albums" sound -- something akin to Mystic Revealers or Reggae Cowboys. Compared to Tribal Roots, How Long is more of a roots reggae endeavor, with fewer dancehall riddims and DJ deliveries (although guest DJ Zally chimes in on a few tracks) and, as indicated by the subversive title, a more somber tone that leaves little room for the party tracks of the last album. Bryce Creighton sings lead with a piercing growl that accentuates this darker sound,... How Long might not have a standout scorcher, but there's also not a weak spot to be found. The title track and "Double Life" churn along with delicious roots energy, "H.I.M. God" delivers a celebratory Latin infusion, and the wicked saxophone line of "Actions" will have you clamoring for a dub version. How Long is one of those albums you can throw on and not worry about hitting the fast-forward button. If anything, you might want to hit rewind." See scholarsword.com.
4 of 5 MASSIVE!!